The Yellow Dog Project


Occasionally it’s a good idea to give some dogs a bit more room when they’re out and about, whether it’s due to their own fears, ongoing training issues, inherent aggression, recent surgery/illness or any of a variety of other reasons. Perhaps you have a dog like this or have seen one. Wouldn’t it be helpful if we all — dog owners and “civilians” alike — could identify those in-need dogs easily, reliably and from a safe distance when there is still room to accommodate them? There’s a growing movement to make this so.

Enter “The Yellow Dog Project.” Originated in Sweden in 2012, this public service campaign is alive and growing in almost 50 countries and strives to identify DINOS — “dogs in need of space.” Yellow Dog champions the simple idea of tying a yellow, highly visible ribbon on to the leashes of DINOS. That’s it. A simple identifier to alert all nearby that this dog needs a bit of space and should not be approached uninvited by humans or their pets. It’s potentially useful information for all in the vicinity.

The Yellow Dog Project boasts a website, a Facebook following, and lots of chatter around the Internet. The yellow ribbons can reduce fights, bites, and scary encounters in general, not to mention misunderstandings when one dog owner insists that all is well because “my dog is friendly” even though yours may be in distress. Though still struggling for widespread acceptance, the campaign is building momentum on its two most important fronts: informing DINOS owners of the usefulness of the campaign, and informing the general public about what yellow leash ribbons mean in the real world.

Have you heard of the Yellow Dog Project? Has it helped you? Please post your thoughts below. Does this campaign seem like a good idea or does it distract from other, perhaps more effective methods of controlling DINOS?

Special thanks to ABC’s Mr. H for alerting the Social Media desk to this!


  1. Diane Musgrave says

    I have a Dino Dog and wish more people were aware of what they are. Mine has fear aggression toward strangers and has had a lot of training and is a lot better but strangers still come up and try to pet him. Even with a vest on that states Dog in Training ,please Do Not Pet.

  2. says

    I hope to see more of the yellow ribbon concept in the news and more people participating in it. It will help for training purposes and to give pups a calm mind when they are out and about. They don’t need to be stressed just going on a walk.

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